About us

 My (Steven Daniels MD) reasons for putting everything I have into the What Knot are numerous, but safety is way up there at the top.

The What Knot can save lives. On average 45 deaths a year are due to people falling from unsecured ladders. 48,000 a year end up in A&E, with a cost to the government of some £60million every year. In Australia alone, over 500 people damage or lose their eyesight each year due to accidents with bungee cords and elasticized luggage straps. That equates to tens of thousands of avoidable accidents around the world.

The What Knot is an outstanding innovation of design. The materials used are second-to-none for its purpose. There are absolutely no other competitor products that cover such a variety of rope sizes or which match it for strength, versatility, speed, ease of use or quality.